According to recent reports, Apple is set to unveil an iPhone 17 Ultra later this year. However, this isn’t the first time we’ve encountered such rumors; similar claims surfaced before the iPhone 15 and iPhone 16 series releases, suggesting that the Ultra might either replace the Pro Max or be positioned above it. Now, those very rumors have resurfaced once again.
A recent report from the Naver blog indicates that the upcoming iPhone 17 Ultra will replace the Pro Max. This information, derived from supply chain analysis, suggests Apple is preparing to introduce groundbreaking hardware innovations. The Ultra is expected to feature a smaller Dynamic Island. It may only be available with a sophisticated vapor chamber cooling system and a larger battery, resulting in a thicker design.
While some might see this as ambitious, Apple has successfully used the “Ultra” designation before, such as with the Apple Watch Ultra and the M3 Ultra chip. An iPhone Ultra with significant upgrades could excite consumers and allow Apple to increase prices and improve profit margins.
As we await confirmation, the potential of the iPhone 17 Ultra is significant, and we will continue to monitor developments closely.
