Apple is confirmed to hold a new product event at the end of this month. During its second fall event of 2023, the Cupertino-based tech giant sent out invites. Macs are rumored to be arriving soon. The Apple Watch Series 9 and iPhone 15 series were introduced at Apple’s Wonderlust event last month.
The company has just announced that it will hold a launch event next Monday, October 30. Halloween is the day before, and the company couldn’t help but tie the two together: the event tagline is “Scary fast”.
This is what a very reliable source recently predicted for Apple’s next Mac-focused event in late October. Considering how fast the latest Macs are, we expect that we’ll all be scared.
You can see in the invite above that the event starts at 5:00 pm PT, which is 8:00 pm in New York, 1:00 am in London, 2:00 am in Paris and Berlin, and 5:30 am in India.
In fact, the ‘Scary Fast’ tagline implies new Macs with powerful hardware. There is also a possibility that it refers to the company’s new silicon. On the official website, an animation confirms their arrival with a macOS Finder icon. The official details about Apple’s upcoming devices should be revealed next Tuesday.
It is expected that Apple will release a refreshed 24″ iMac and a new MacBook Pro, most likely in two sizes (14″ and 16″). Apple’s M3 chip is likely to power the new computers, which is why “Scary fast” is appropriate.