Nokia has developed a new user interface design language called Pure UI. In addition to Nokia phones, this is intended to be used with all kinds of Nokia products.
A clean, minimalistic look is the current design trend and is intended to be consistent, flexible, and future-proof. The overall look is determined by multiple components, starting with templates and guidelines.
Nokia Pure is the main typeface used throughout the user interface. Pure has also received new icons. The stroke thickness can be adjusted to match the display requirements and capabilities of a given device. When a particular component needs to catch the user’s attention, they include smooth animations.
Nokia has also prepared standard elements that designers can use to quickly create consistent-looking screens. Element and icon styles adjust accordingly when in dark mode, of course.
Nokia Pure UI can be used to build complex web-based dashboards, for example, and will work on phones as well as other devices. Interfaces range from tiny wrist-worn displays to large wall-mounted displays.
You can check out the new interface on NokiaPure.com.